Wednesday, April 3, 2019
design trends are our stylist’s obsession. Design conscious brands are keen to take advantage of our in-house
service to create visual content which builds upon their existing brand
identity. As a visual content agency,
Set Visions’ trend direction, alongside client brand guidelines, is key to
producing imaginative photography that satisfies both our client and creative
teams. Result: three distinct looks
showcasing the different ranges giving exceptional identity to each product.
Capture, our photography studio, were selected to produce editorial images to promote Frontline’s product launches, supplying content for brochure and website. Frontline took advantage of the multiple services Set Visions offer, keeping their hand in CGI whilst commissioning the Capture team for their latest project.
Our set designers planned the room sets to be flexible, to
accommodate shots of multiple variants of shower screens, furniture and baths
at various angles. Cost saving strategies
are at the forefront of our production ethos, ensuring high quality photography
is also value for money. Supporting
detail shots help to build customer confidence in the product and also highlight
the quality and finish.
To discuss how our Captuture team can help develop your band
identity and product photography contact the team or visit capture.setvisions.co.uk.
Tuesday, October 2, 2018
Creating your own
original marketing content is key to establishing brand identity, increasing
your Google ranking and more importantly, keeping ahead of your competitors.
A recent project with a leading mattress
designer saw our client take advantage of our Capture studio, banking multiple
studio shots that can be used across social media, marketing and print ranging
from room set, product shots and relaxed, lifestyle photography.
Our in-house design team designed a set to fit with their
brand identity – contemporary and unique. The Scandi trend works perfectly for
the crisp imagery, with the art direction being key to the photography style. We’ve been working with Otty for
several years now, helping to develop their signature brand look as their
product offerings and market share increases.
The latest portfolio release is a result of a great
cost-effective service - one room set that can be utilised for different shots -
each with their own social media message. Long gone are the days of slap dash phone
pictures, as investing in imagery is an investment in your brand. To keep costs down our post production team
retouched key shots whilst our client ‘banked’ the full catalogue of shots
ready to be used at a later date.
Thursday, September 6, 2018
The Set Visions creative team have been
busy joining forces, producing Photography and CGI imagery for our global
client which is bespoke, hand crafted and truly unique. Our multi-skilled team’s creative vision translates
across both specialist mediums ensuring our CGI and Photography images are
perfectly in parallel and on form. By using
both disciplines we delivered the project within budget without compromising
Lincrusta recently approached the team with a fantastic challenge to create
editorial content that relies on our Photography studio’s realism and attention
to detail whilst exploiting CGI’s ability to render photorealistic architecture
and location. By using the same product
in both studios we’ve created imaginative product images that do just that!
The styling direction was overseen by our Head of Creative, with our Photography Studio manager keeping a keen eye on the CGI output.
Each deeply embossed paper design is printed blank and applied to the walls ready for the hand painted finish, meaning every fitting is truly bespoke. A great advantage of working with CGI means our teams can re-use 3D assets to easily create alternative images. Below is an example of using the previously created Tropical Leaf paper and combining it with the Trellis, for a coastal take on the designs.
Our creative team delivered a set of images that are perfect for brochure, POS and social media. To see more of our trend based portfolio take a look at our Instagram, or contact us on 01274 6100 to ask how our creative CG and photographic studios can help.
Thursday, August 2, 2018
Capture, our photography team, are experts at producing
beautifully crafted room set photography. With an in-house creative team
directing each shoot, a fantastic project management system in place and over
135 combined years’ experience in the photography industry we produce visually
inspiring content for print, social media and video.
A recent project saw our trend driven stylist work alongside
one of our established clients Cavalier . The Industrial Sleek trend combines
iconic industrial influences with a high-end finish. The tactile and textured theme
is easily captured by the studio team. The crisp lighting combined with softer
texture details is something that CGI can struggle to recreate. CGI has many
offerings, but studio photography is still leading in the industry.
Charlotte, our photography studio manager works with our clients
to deliver bespoke images or can work to produce more budget friendly options. Once
a budget is signed off the team produce mood boards with a detailed sketch so
our clients can really visualise their concepts before production starts. Our
experienced set builders expertly craft room sets adding key architectural
elements to set the location be it a city centre en-suite or a boutique country
Gone are the days of stock photography, the team have
invested in the latest digital cameras and software to get the best results
ensuring all our projects are at print and video quality.
For more information on our commercial photography studio
and our competitive pricing get in contact with Charlotte on 01274
Tuesday, November 28, 2017
in-house stylist team analyse and interpret global trends translating them into
everyday, achievable styles. A recent studio project with one of our
long-standing clients saw us use the botanical trend to give their product a
fresh, modern look.
The client’s release of their new tile
range had to reflect their ethos of a contemporary product that works within
the home. We designed a space that could
lend itself to changing with trends, with a modern kitchen and tile choice in
tones that can easily adapt to several styles within the home.
Plants are very on trend right now with
botanicals, jungle prints and the statement cacti popping up all over. The team added a little jungle vibe with
linens and crockery, then brought fresh green colours through with other
displayed pieces. Finally, adding the
succulents and ferns for that extra botanical touch.
For more interior design insights sign up
for our monthly mailer, it's full of sneak peeks and trend insights.
Thursday, November 9, 2017
Set Visions photography department offers creative
stylish imagery to fit any budget. A great cost saving service the team offers is
the use of our large pre-built set. The semi permanent set up enables our
clients to make the most of a spacious set design without the cost of a bespoke
build, allowing products to be photographed at speed and within budget.
The Capture team
can seamlessly create distinctive looks within current design trends. This is where our in-house interior stylists
really come in to their own. With a few
clever wall changes and a lick of paint the team can change a look in minimal
time ensuring costs and timings are kept to a minimum.
set is cleverly designed to be adapted for any interior use, from a living room
to bedroom, even a bathroom. Contact Set Visions to see how we can
provide cost sensitive solutions for your products 01274 610600.
Thursday, September 21, 2017
The Set Visions team
love an innovative photography challenge.
Our Capture team worked alongside one of our long-standing clients who
has a rich design and manufacturing history where colour tones and design is
key for each collection. Our client
pride themselves on the use of colour, with this shoot embodying the raw fibres
and explosion of colour; emulating the dye process.
The final piece is one large installation created by
strategically placing each fibre as though floating through mid-air. The image was successfully used across
multiple media platforms in the UK and was key in their display at Neo Con in
the US. Check out the behind the scenes
sneaky peek video to see the creative process!
Thursday, August 17, 2017
Our Capture team is made up of a
creative collection of stylists, photographers and art directors. The team
relish a conceptual challenge, with this recent shoot being no exception.
on a new Lux range of fabrics 'Touch' and 'Vintage' our photography team
created still life shots that play with composition and texture whilst
showcasing the new fabric range. Warn antique mirrors and lush textures were key
to mix the juxtaposition of luxury and antique which in turn represents the
fabric collection. The final imagery will be out in the next month but in the
meantime, these behind the scenes shots will be a tease to the unveiling!
Thursday, April 13, 2017
on countdown to the four-day weekend here at Set Visions HQ.
Spring is in the air, plenty of sunshine streaming in to our studio. The
flowers are blooming outside and the birds are singing away, all in time for a
lovely long Easter weekend.
Here’s a few Springtime inspirations to get you
in the holiday mood from seasonal tulip table top photography, to family
friendly picnics and adorable spring inspired soft toys.
The SV team will be packing up for the Easter
weekend from Friday 14th returning on
the 18th April, we hope you have a great break!
Thursday, February 23, 2017
Set Visions knows tiles. We work with national tile
suppliers across the country and beyond creating aspirational imagery for
print, brochure and media campaigns. As
a creative image supplier for kitchens and bathrooms companies we incorporate
tiles in the majority of our set designs. Essentially, tiles are our bread and
Pix CGI is a perfect fit for tiles. Our CGI
artists expertly mirror the shape, texture and lustre in our renders. With just
a couple of samples we can create images without the restriction of scale,
environment or costly product deliveries.
Capture, our photography studio also
specialises in lifestyle tile shots, developing trends with our clients to
deliver images that have a great commercial quality. Here’s a selection of our
favourite shots illustrating the beauty of ceramic, glass and stone surface