Blog

Alive with creativity. Follow our blog to see our latest work, goings-on and trend & styling inspiration

Tuesday, October 29, 2019

Bone appétit

Capture, Set Visions commercial photography team, recently created a fang-tasic set of images that are good enough to eat. The department is well established at B2B creative content which is perfect for packaging, brochure and advertising. This time the team turned their lens's and creative talons to the Halloween season for a table top shoot.

Presenting a beautifully plated dish is no longer the benchmark in food photography. With the explosion of Instagram, better smart phone cameras and effective filters most people can deliver a snap or two that is worthy of a tweet.

Our professional team are experts in story telling; using the right lens, lighting and composition for each image. Our inhouse stylist team are constantly pushing their technical skills to produce imagery that is well crafted which ultimately aims to converts sales be it via store, ecommerce or on the menu.

Tabletop food photography drinks halloween

With kitchen facilities, a prop warehouse at our disposal, client hot desking and experienced inhouse photographers Set Visions has the perfect set up. Our shoot management and post production team ensure each project is screamless. Why not creep it real by visiting our fangtastic friendly studios or call the bat phone on 01274610600 to discuss your food photography requirements.

Halloween food photography


behind the scenes food photography shoot


kids halloween food photography

Tuesday, October 1, 2019

Create a conversation with your audience

Set Visions inhouse photography team, Capture, produce enticing food photography with the same flair and creative direction as our electronic and FMCG imagery. Here’s a great case study highlighting our photography studio working alongside our CGI studio to deliver images for brochure and social media.

As Pix, our CGI service, and Capture are both under one roof we provided a cost-effective solution to Everhot’s tactile photographic brief. Our Head of Creative pitched the imagery to their core customer base whilst having an editorial look to land their brand in the glossy interior mag circuit.

As a creative content studio, we think about the bigger picture for our clients. We needed our images to not only inform and educate the consumer about the product - we also wanted them to connect emotionally, especially for social media. Firstly, we created a stylist lead bank of cost effective computer generated imagery. We then produced a series of photography shots that support the CG story with recipe inspired images that tie in with the series of renders.

food photography with CGI

The set of images are pitched to the home cook who has a creative flair, with the interior design and recipes being achievable and relatable. Our Head of Creative was the linchpin to make sure the art direction was consistent across both services. To keep costs down we kept to table top photography produced by our inhouse photo team and food stylist.

food photography commercial studio

The images are great content for social media. They allow the brand to cultivate a community and encourage discussion amongst followers about their product and recipes, where people with similar lifestyles share interests through brand touch points. Building customer engagement and loyalty is a great strategy for a product that is a once in a lifetime investment.

To discuss brand strategy and customer engagement just contact the studio for an informal discussion with our team to see how our services can help connect your product to potential audiences.

food stylist professional photography


Everhot Brochure CGI and photography


Tuesday, October 31, 2017

Testing the Dark Side of Photography

A recent test shot created by our photography team is a perfect Halloween treat! With deep hues and lux materials our team have captured the dramatic with a sophisticated twist. Lighting is key in this shot, directing the atmosphere and depth to the image. Whilst our stylist has worked with the modern inky trend combining sculptural shapes, with soft textures and hard contemporary finishes.

table top photography skull copper velvet lux

The dramatic balance in this test shot is a great example of our in-house photography and styling teams working together to create a beautifully crafted image. Visit our Instagram page to see more test work and portfolio sneak peaks.

Wednesday, May 3, 2017

Engineered marketing content

Strong visual content is key to a successful marketing campaign. Whilst working with an international engineering company our art directors were challenged to take a piece of highly engineered product and visually illustrate the beauty of the product design.

crop

As a visual content agency, our in house team took a multi discipline approach. The conceptual studio photography and the CGI animation tied in with the client’s brand identity. The brief was very open which our Art Directors relished! The combined result has given the company both video and image content for in house publications, branding material through to website and social media content.

table_top_photography_engineering


Thursday, April 13, 2017

Happy Easter from Set Visions

We are on countdown to the four-day weekend here at Set Visions HQ. Spring is in the air, plenty of sunshine streaming in to our studio. The flowers are blooming outside and the birds are singing away, all in time for a lovely long Easter weekend.

Here’s a few Springtime inspirations to get you in the holiday mood from seasonal tulip table top photography, to family friendly picnics and adorable spring inspired soft toys.

The SV team will be packing up for the Easter weekend from Friday 14th returning on the 18th April, we hope you have a great break!

Easter_product_photography

Thursday, September 1, 2016

Razor website launch

Razor Blog Banner V1 (FLAT)
Set Visions are proud to announce the launch of our new cut out studio “Razor” Razor is focusing on our e-commerce photography customers where speed and costs are fundamental to the service. That’s why Razor has some great price offers on quantities and image packages, it’s no longer good enough to present one image of a product on-line the customer demands to see front, back, sides and close ups of product features…That’s why we’ve added package deals to our pricing giving a great cost effective way of photographing products.

Buying on-line is fast becoming the customer preference, any growing retailer must embrace e-commerce with the right informative product photography, the competition is tough so giving the customer the right visual information that reflects the product’s price point and features are essential. That’s what we’re here to provide, customer confidence to make that purchase!

With cut out images starting from as little as £10 including clipping path you can’t afford not to check out our new Razor website here or better still have a chat with Charlotte and see what we can do to help.


Connect With Us

28th Nov 2019

Cosy marketing content

Creating concepts with trend awareness is at the heart of our Styling team’s work. Here at...

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29th Oct 2019

Bone appétit

Capture, Set Visions commercial photography team, recently created a fang-tasic set of images...

More on our blog

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Contact Us

Main office:
Set Visions Ltd
Robin Mills
Leeds Road, Greengates
Bradford, West Yorkshire
BD10 9TE

Tel: 01274 610 600
sales@setvisions.co.uk