Tuesday, October 29, 2019
Capture, Set Visions
commercial photography team, recently created a fang-tasic set of images that
are good enough to eat. The department is well
established at B2B creative content which is perfect for packaging, brochure
and advertising. This time the team turned their lens's and creative talons to
the Halloween season for a table top shoot.
Presenting a beautifully plated dish is no longer the benchmark in food
photography. With the explosion of Instagram, better smart phone cameras and
effective filters most people can deliver a snap or two that is worthy of a
tweet.
Our professional team
are experts in story telling; using the right lens, lighting and composition
for each image. Our inhouse stylist team are constantly pushing their technical
skills to produce imagery that is well crafted which ultimately aims to
converts sales be it via store, ecommerce or on the menu.
With kitchen
facilities, a prop warehouse at our disposal, client hot desking and
experienced inhouse photographers Set Visions has the perfect set up. Our shoot
management and post production team ensure each project is screamless. Why not
creep it real by visiting our fangtastic friendly studios or call the bat phone
on 01274610600 to discuss your food photography requirements.
Tuesday, October 1, 2019
Set
Visions inhouse photography team, Capture, produce enticing food photography
with the same flair and creative direction as our electronic and FMCG imagery. Here’s a great case study highlighting our photography
studio working alongside our CGI studio to deliver images for brochure and
social media.
As Pix, our
CGI service, and Capture are both under one roof we provided a cost-effective
solution to Everhot’s tactile photographic brief. Our Head of Creative pitched the imagery to
their core customer base whilst having an editorial look to land their brand in
the glossy interior mag circuit.
As a
creative content studio, we think about the bigger picture for our clients. We needed our images to not only inform and
educate the consumer about the product - we also wanted them to connect
emotionally, especially for social media. Firstly, we created a stylist lead bank of
cost effective computer generated imagery. We then produced a series of photography shots
that support the CG story with recipe inspired images that tie in with the
series of renders.
The set of
images are pitched to the home cook who has a creative flair, with the interior
design and recipes being achievable and relatable. Our Head of Creative was the linchpin to make
sure the art direction was consistent across both services. To keep costs down we kept to table top
photography produced by our inhouse photo team and food stylist.
The images
are great content for social media. They
allow the brand to cultivate a community and encourage discussion amongst
followers about their product and recipes, where people with similar lifestyles
share interests through brand touch points. Building customer engagement and loyalty is a
great strategy for a product that is a once in a lifetime investment.
To discuss
brand strategy and customer engagement just contact the studio for an
informal discussion with our team to see how our services can help connect your
product to potential audiences.
Tuesday, October 31, 2017
A recent test shot created by our
photography team is a perfect Halloween treat!
With deep hues
and lux materials our team have captured the dramatic with a sophisticated
twist. Lighting is key in this shot,
directing the atmosphere and depth to the image. Whilst our stylist has worked with the modern
inky trend combining sculptural shapes, with soft textures and hard
contemporary finishes.
The dramatic
balance in this test shot is a great example of our in-house photography and
styling teams working together to create a beautifully crafted image. Visit our Instagram page to see more test
work and portfolio sneak peaks.
Thursday, April 13, 2017
We are
on countdown to the four-day weekend here at Set Visions HQ.
Spring is in the air, plenty of sunshine streaming in to our studio. The
flowers are blooming outside and the birds are singing away, all in time for a
lovely long Easter weekend.
Here’s a few Springtime inspirations to get you
in the holiday mood from seasonal tulip table top photography, to family
friendly picnics and adorable spring inspired soft toys.
The SV team will be packing up for the Easter
weekend from Friday 14th returning on
the 18th April, we hope you have a great break!
Thursday, September 1, 2016
Set Visions are proud to announce the launch of our new cut out studio “Razor” Razor is focusing on our e-commerce photography customers where speed and costs are fundamental to the service. That’s why Razor has some great price offers on quantities and image packages, it’s no longer good enough to present one image of a product on-line the customer demands to see front, back, sides and close ups of product features…That’s why we’ve added package deals to our pricing giving a great cost effective way of photographing products.
Buying on-line is fast becoming the customer preference, any growing retailer must embrace e-commerce with the right informative product photography, the competition is tough so giving the customer the right visual information that reflects the product’s price point and features are essential. That’s what we’re here to provide, customer confidence to make that purchase!
With cut out images starting from as little as £10 including clipping path you can’t afford not to check out our new Razor website here or better still have a chat with Charlotte and see what we can do to help.
